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Advertising Opportunities with KCOC



Who we are

The Kansas City Outdoor Club, Inc. (KCOC) is a nonprofit, non-political organization of over 200 outdoor enthusiasts from throughout the Kansas City metropolitan area. Its purpose is to offer outdoor recreational opportunities and to educate and train its members in outdoor skills. All club activities are scheduled and led by members on a volunteer basis.

History

Originally organized in 1970 by the Johnson County Parks and Recreation District as the Johnson County Outdoor Society, the group became an independent organization in 1980. In 1986 the name was changed to The Kansas City Outdoor Club, and the club was incorporated in 1995.

What we do

Club members enjoy a wide range of outdoor activities including:

  •  Hiking
  •  Camping
  •  Canoeing
  •  Bicycling
  •  Backpacking
  •  Snow skiing
  •  Rafting and kayaking
  •  Travel
  •  Photography
  •  Swimming & boating
  •  Ice Skating

All ages and skill levels are welcome.

Sample of year 2005 activities

This year and last, many club members enjoyed a wide range of outdoor activities including:

  •  Backpacking in Arkansas and Oklahoma
  •  Desert hiking in Guadalupe Mountains and Carlsbad Caverns National Parks
  •  Camping for Women at Red Buffalo Ranch in Kansas
  •  Clean Stream Day
  •  Day hiking at Smithville Lake
  •  Biking Parkville country roads & Jamesport, Missouri
  •  Day hike at Blue River Glades
  •  Rockhounding Silver Mines rec area
  •  Biking at Watkins Mill & the Little Blue River
  •  Wildflower walk at the Prairie Center
  •  Day hiking Glacier National Park
  •  Canoeing and Camping the Eleven Point River
  •  Wildlife hike at Parkville Nature Sanctuary
  •  Walk Cliff Drive (scenic byway)
  •  Lake Perry camp out
  •  Camping at Wilson Lake
  •  Camping & hiking at Weston Bend State Park, MO
  •  Hiking the Badlands, Black Hills & Wind Cave in South Dakota
  •  Horseback riding
  •  Snow Shoe & Cross country ski trip to Minnesota
  •  Ice skating at Crown Center

Member profile

There are approximately 200 members who are interested in outdoor activities and residing in the Kansas City area.

  •  70% female
  •  30% male
  •  88% between the ages of 40 and 65

Most members are referred by a friend. We also grow our membership through Web site traffic, Communiversity courses, and the distribution of extra newsletters and club brochures.

Advertising Opportunities

There are numerous ways that advertisers can reach our members. Combining a couple of avenues will prove most effective and is highly recommended. We can work with you to achieve a plan within your budget that promotes your product or service.

  •  Link from our web site to yours: $25 per year
  •  Tag your message onto our last minute activity E-mail announcements
         to 75% of club members: $20 ea
  •  Monthly newsletter of current activities and trip reviews
        distributed 10 times per year via mail and E-mail:
         1/4 page ad in 10 issues; $200
         1/8 page ad in 10 issues; $100
  •  Presentations at monthly meetings will be offered to print
         advertisers. (We reserve the right to deny presentations or meetings
         that are not of relevance to our members.)
  •  Our membership roster (distributed twice per year) can carry your
         message for $50 per year, or $25 each (exclusive sponsorship)
  •  Scheduled demonstrations from your location can be added to the
         schedule for $60.* (Free to print advertisers)

    • If you're ready to join the club, please see "Join KCOC." If your company would like to reach outdoor enthusiasts, email your contact information to webmaster@kcoc.info. We'll be glad to work with you to set up an advertising plan within your budget.